Technology is making direct mail campaigns faster, easier, and more viable to produce as part of a brand’s overall communication strategy. The trust consumers place in print media often puts direct mailers at the heart of multi-touchpoint marketing campaigns designed to connect with target audiences across a variety of channels.
Cary Giltz
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Ask These Questions to Determine the Effectiveness of Your Direct Mail Campaigns
Jan 31, 2025 11:18:22 AM / by Cary Giltz posted in direct mail, personalization, marketing strategy, printing