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Why Casino and Gaming Brands Should Bet Big on Direct Mail

May 24, 2024 11:10:50 AM / by Quantum Marketing Team posted in direct mail, personalization, marketing strategy

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Casino and gaming success is built on numbers, and the numbers show that in 2023 the commercial gaming revenue in the U.S. hit an annual record of $66.5 billion, and the online gaming and betting market is estimated to grow to an astounding $144.4 billion by 2028. 

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Why Personalized Print is the Key to Creating Customer Loyalty and Driving New Customer Acquisition

May 17, 2024 8:46:19 AM / by Quantum Marketing Team posted in direct mail, personalization, marketing strategy

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According to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker, the U.S. commercial gaming revenue hit an annual record of $66.5 billion in 2023. And as of February 2024, commercial gaming revenue totaled $11.46 billion — almost 7% greater than at the same time last year. 

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3 Ways Print Automation Can Help Nonprofit Organizations Optimize Their Print Marketing Budgets

Apr 29, 2024 10:03:07 AM / by Quantum Marketing Team posted in direct mail, personalization, marketing strategy

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A recent study found that 80% of print material like direct mailers are engaged with by consumers, and the same study found that 79% of consumers act on direct mail marketing immediately. These two insights about the effectiveness of print sales and marketing collateral make direct mail marketing a potentially powerful method of outreach as nonprofits look for ways to increase the response rate and ROI of their fundraising campaigns. 

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How Direct-to-Consumer Brands Are Using Catalogs to Connect with Customers and Boost Sales

Mar 26, 2024 9:34:55 AM / by Quantum Marketing Team posted in direct mail, personalization, marketing strategy

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Long before QR codes, digital carts, and direct-to-consumer (DTC) had an acronym, consumers would spend hours not on their phones, but flipping through store catalogs, painstakingly circling items to add to their purchasing wish lists. Today shoppers can order anything from cookies to couches in a matter of seconds, with DTC e-commerce sales predicted to reach $213 billion in 2024.

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How Print Automation Can Help the Gaming Industry Create More Strategic, Cost-Effective Print

Feb 28, 2024 11:09:09 AM / by Quantum Marketing Team posted in personalization, printing

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The total revenue generated by the U.S. gaming industry in 2023 topped $101 billion, a large percentage of which was driven by casino gaming. This figure is expected to grow in the coming years, and this growth likely means more competition that top casino brands will have to navigate in order to maintain or even expand their market share. 

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How Working with a Strategic Print Partner Can Help You Get the Most Out of the USPS® Informed Delivery® Program

Nov 20, 2023 9:31:24 AM / by Quantum Marketing Team posted in personalization, marketing strategy, printing

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A recent survey of millennials found that 3 out of 4 participants indicated that they find value in and look forward to receiving print mail. Given the importance of this demographic in a variety of industries, it’s no surprise that more marketers are incorporating direct mail campaigns into their overall marketing and communication strategy. 

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Yes, Print Automation Can Help Financial Service Providers Reach More Targeted Audiences Faster

Nov 7, 2023 9:27:09 AM / by Quantum Marketing Team posted in direct mail, personalization, printing

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Even with the growth of paperless or digital banking services, print communications still have a large part to play in how financial service providers engage with current customers and attract new customers. In fact, more than 50% of banks and credit unions expect their print volumes to remain the same in the near future.   

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How to Use Print-on-Demand for Real World Applications

Mar 20, 2023 12:07:05 PM / by Quantum Marketing Team posted in direct mail, personalization, marketing strategy, printing

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A recent study found that 82% of those surveyed trust print advertising over any other communication channel. Additionally, a related survey revealed that 79% of consumers are more apt to respond to a print call-to-action compared with just 45% with emails or other digital channels.

It’s clear the pathway for print is wide open, and print-on demand (POD) has emerged as a valuable tool in helping companies leverage the flexibility, speed, and real-time consumer data necessary to deliver timely, highly targeted, and personalized print that can help drive growth.

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  • A casino

    Why Casino and Gaming Brands Should Bet Big on Direct Mail

    Casino and gaming success is built on numbers, and the numbers show that in 2023 the commercial...

    Read More
  • Stacks of mail on a conveyor

    Why Personalized Print is the Key to Creating Customer Loyalty and Driving New Customer Acquisition

    According to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker, the U.S....

    Read More
  • A personal reading mail

    3 Ways Print Automation Can Help Nonprofit Organizations Optimize Their Print Marketing Budgets

    A recent study found that 80% of print material like direct mailers are engaged with by consumers,...

    Read More
  • A stack of catalogs

    How Direct-to-Consumer Brands Are Using Catalogs to Connect with Customers and Boost Sales

    Long before QR codes, digital carts, and direct-to-consumer (DTC) had an acronym, consumers would...

    Read More
  • A person playing a slot machine

    How Print Automation Can Help the Gaming Industry Create More Strategic, Cost-Effective Print

    The total revenue generated by the U.S. gaming industry in 2023 topped $101 billion, a large...

    Read More
  • A pair of hands holdings a USPS brochure

    How Working with a Strategic Print Partner Can Help You Get the Most Out of the USPS® Informed Delivery® Program

    A recent survey of millennials found that 3 out of 4 participants indicated that they find value in...

    Read More
  • A UW 23 unwinder printing envelopes

    Yes, Print Automation Can Help Financial Service Providers Reach More Targeted Audiences Faster

    Even with the growth of paperless or digital banking services, print communications still have a...

    Read More
  • Two people looking at brochures

    How to Use Print-on-Demand for Real World Applications

    A recent study found that 82% of those surveyed trust print advertising over any other...

    Read More