MAIN POINTS:

• Triggered direct mail is a form of automated direct mail marketing that sends print marketing material to contacts based on a specific action or event.
• The benefits of triggered direct mail include creating more timely, personalized, and streamlined direct mail marketing.
• Quantum has decades of experience in helping marketers integrate their CRM with a print automation solution based on any number of triggers.

MAIN TAKEAWAYS:

• Print marketing materials are the kind of tactile touchpoint travel companies need to boost bookings.
• Digital integrations, triggered mailers, and high-value print materials can help travel companies connect with travelers in ways that drive increased bookings.
• As an experienced full-service commercial print and direct mail marketing partner, Quantum can help travel companies streamline the production of cost-effective print marketing materials.

MAIN TAKEAWAYS:

MAIN TAKEAWAYS:

MAIN TAKEAWAYS:

• The future of AI in print means faster and more efficient pre-production processes
• AI can produce hyperpersonalized print using large sets of customer data
• AI in print can help extend the lifespan of equipment by proactive maintenance
• AI in print means more precise, detailed quality control

It would be a stretch to say that AI is revolutionizing the commercial print space. Rather than upending what’s been proven to work, this new technology will enhance and accelerate print processes — and the customer experience by extension — in ways that many of us print industry veterans have wanted for some time. 

What motivates a repeat purchase from a brand? While quality matters, loyalty is often driven by added value — exclusive discounts, perks, or rewards — that enhances the customer experience. Loyalty programs not only reward customers but also boost brand performance. And when it comes to marketing those programs effectively, print stands out as a powerful, underutilized tool.

For commercial banks and lending institutions, the ability to cut through the competition and connect with consumers in a substantive way is key in enhancing brand recognition and customer acquisition. For example, commercial banking institutions spent about 40% of their annual budget on advertising in 2024, with a healthy percentage of this spend going to digital outreach efforts.¹ 

We all know that old real estate cliche: everything comes down to location, location, location. But this extends beyond the properties you’re looking to sell or acquire — it applies to the ways in which you reach and communicate with clients.