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Why Print Marketing Matters More than Ever for Franchise Brands

Today’s consumers are inundated with emails and digital marketing every day. This makes it harder...

Ask These Questions to Determine the Effectiveness of Your Direct Mail Campaigns

Technology is making direct mail campaigns faster, easier, and more viable to produce as part of a...

The Role of Print Automation in Helping Brands Become Faster and More Flexible This Year and Beyond

The stability of the paper supply chain will likely be tested during the first part of this year....

How Nanographic Printing Can Help Marketers Create More Cost-Effective Print Collateral

The choice between offset vs. digital print is one that marketers have to weigh when deciding the...

Why Casino and Gaming Brands Should Bet Big on Direct Mail

Casino and gaming success is built on numbers, and the numbers show that in 2023 the commercial...

Why Personalized Print is the Key to Creating Customer Loyalty and Driving New Customer Acquisition

According to the American Gaming Association’s (AGA) Commercial Gaming Revenue Tracker, the U.S....

3 Ways Print Automation Can Help Nonprofit Organizations Optimize Their Print Marketing Budgets

A recent study found that 80% of print material like direct mailers are engaged with by consumers,...

Yes, You Can Create Sustainable, High-Volume Direct Mail Marketing Campaigns that Demonstrate ROI

A recent report found that 73% of consumers still prefer direct mail over digital ads because of...

Quantum Group Hires Michelle Weir as Senior Account Manager for Print Innovation

MORTON GROVE, IL – Quantum Group is pleased to announce the appointment of Michelle Weir as the new...

How Direct-to-Consumer Brands Are Using Catalogs to Connect with Customers and Boost Sales

Long before QR codes, digital carts, and direct-to-consumer (DTC) had an acronym, consumers would...

How Digital Integrations Can Help You Track the ROI of Direct Mail Campaigns

Technology allows us to use our phones to watch movies, order everything from couches to cookies,...

How Print Automation Can Help the Gaming Industry Create More Strategic, Cost-Effective Print

The total revenue generated by the U.S. gaming industry in 2023 topped $101 billion, a large...

What Does Nanographic Printing Have to Do with Sustainability in Print?

Digital presses have long been heralded for their ability to help brands meet sustainability...

The ABCs of Using Print in Account-Based Marketing Campaigns

The growth of account-based marketing (ABM) campaigns during the last few years has opened up some...

4 Trends in Direct Mail Marketing to Keep An Eye On

Direct mail is not dead — in fact, this print marketing communication form is very much alive and...

Yes, Print Automation Can Help Optimize Your Data Security and Compliance Efforts

Data security and compliance has always been top of mind for companies in highly-regulated...

What to Know About the 2024 USPS® Promotions and Incentive Programs

The USPS® Promotions and Incentive Programs are designed to help businesses and brands save on the...

How Working with a Strategic Print Partner Can Help You Get the Most Out of the USPS® Informed Delivery® Program

A recent survey of millennials found that 3 out of 4 participants indicated that they find value in...

Yes, Print Automation Can Help Financial Service Providers Reach More Targeted Audiences Faster

Even with the growth of paperless or digital banking services, print communications still have a...

Turn the Page: How a Strategic Print Partner Can Help Companies Use Print Automation to Create Effective Multi-Channel Campaigns

For today’s average consumer, engaging with brands in a single-channel format is simply not enough...

Why Insurers Should Be Thinking About Print Automation Now to Create More Strategic Print Communications in 2024

A recent look at the current state of the insurance industry found that more insurers are rapidly...

How Print Automation Can Help Increase the Sustainability of Your Commercial Print Needs

It’s no secret that sustainability is top of mind for companies across nearly every industry. In...

Back to School: 3 Examples of How Print Automation Can Benefit Higher Education Institutions

A recent study found universities spend between $429 and $623 per enrolled student each year on...

How Integrating Automated Print Can Help Healthcare Companies Optimize Their Customer Communications

It would be an understatement to say that the healthcare industry is invested in print. For...

Yes, Print Automation Does Make It Easier to Understand the ROI of Direct Mail Campaigns

Print automation for direct mail marketing helps companies execute strategic, highly-targeted...

How Partnering With a Print Automation Expert Can Help You Reduce the Costs of Your Next Direct Mail Campaign

Compared with digital communication channels like email, direct mail has a greater capacity to...

How Print Automation Can Streamline Critical Customer Communications

A recent survey found that more than 50% of consumers prefer print notices over electronic...

Mail Call: 3 Kinds Of Marketing Campaigns Where Direct Mail Can Make A Big Difference

A recent report found that about 62% of consumers acted on an offer after receiving a piece of...

What Do QR Codes Have to Do With Direct Mail Response Rates?

When evaluating the performance of your direct mail campaign, response rate carries the day. The...

5 Ways to Make Your Direct Mail Campaigns More Sustainable

We know that direct mail campaigns can be an extremely effective way of connecting with customers....

How to Design a Postcard That Gets Your Customers to Convert

One of the first questions B2B marketers have when considering a direct mail postcard campaign is...

How Direct Mail Can Help Create Effective Omnichannel Marketing Campaigns

One of the strongest arguments for email marketing in the B2B space is its return on investment —...

The Power of the Postcard in Direct Mail

Here’s the good news for marketers seeking a viable alternative to crowded digital channels:...

How to Use Print-on-Demand for Real World Applications

A recent study found that 82% of those surveyed trust print advertising over any other...

How Insurers Are Using Print in 2023

The insurance industry is one that’s predicated on print. Even as many other industries make the...

4 Ways to Increase the Sustainability of Your Print Marketing

Sustainability in print means something drastically different today than it did just a few years...

What is Nanographic Printing?

Offset. Digital. Inkjet. These are likely the kind of commercial presses you’ve heard of and are...

Good News: Now You Can Print On Any Substrate

Almost every digital print platform has some limitations with media compatibility and whether some...

Why We Chose the Landa: Embracing the Future with Nanographic Printing Technology

The world of commercial print is constantly changing and evolving. The last 30 years have seen...

Paul's Perspective 2022 Paper & Trend Analysis

It’s been an interesting first quarter here at Quantum-so interesting in fact that we had to table...

4 Tips to Lead Your Marketing Organization to Success

Do you have what it takes to propel your organization to the top? Take a look at these tips from...

7 Reasons Why Your Customers are Leaving

A 5 Step Guide to Building a Personalized Marketing Campaign

The role data plays in creating personalized engagement

Your 7 Step Process to Competitive Recon Bliss

Tips on how to stay ahead of your competition 1. Research how top competitors position themselves...

8 Design Trends for 2022

See what the experts are saying From postcards to signage to web design, change is here. See what...

Creatives Blocked

Top Challenges Facing Creative Teams Creative teams can take a bow. In the “2021 Creative...

The Young and the Printless

Direct Mail Remains Popular with Younger Consumers

Ready, Set, Grow

Primary Strategies Marketers Are Using to Fuel Growth

5 Ways Your Brand Can Get Moving and Motivated to Take Action

1. List three goals you want your strategy to achieve as a business owner or leader

The Content Challenge

The Struggle B2B Marketers Are Facing With Their Content Marketing What content will resonate with...

6 Lessons for Small Businesses in 2021

Business Lessons to Get Back Up and Running All businesses took a hit in 2020, and this year is a...

Your Audience Wants Direct Mail

Paul’s Perspective – Quantum’s 2021 Second Quarter Paper and Trend Analysis

Quantum's 2021 Second Quarter Paper & Trend Analysis - Cautiously Optimistic Spring brings rapid...

Welcome Gen Z

Strategies to Connect With the Next Generation

Paul’s Perspective Paper & Trend Analysis

Pop the cork, it is finally 2021! It is time for our Q1 Paper and Trend Analysis. This month we...