It’s no secret that sustainability is top of mind for companies across nearly every industry. In fact, a recent study found that 65% of companies rank sustainability as one of the most important issues to address in their short and mid-term planning. While the direct impact of a more eco-friendly business model is helping to protect the environment, there are a number of other benefits for companies in focusing on more sustainable practices.
How Print Automation Can Help Increase the Sustainability of Your Commercial Print Needs
Sep 28, 2023 10:26:24 AM / by Quantum Marketing Team posted in sustainability, printing
How Integrating Automated Print Can Help Healthcare Companies Optimize Their Customer Communications
Aug 25, 2023 9:56:17 AM / by Quantum Marketing Team posted in sustainability, printing
It would be an understatement to say that the healthcare industry is invested in print. For example, research shows that the average 1,500-bed hospital prints more than 8 million pages per month. What’s more, even in the age of paperless billing and electronic health records (EHRs), more than 50% of consumers still prefer to receive print copies of critical customer communications like billing statements, account summaries, and medical records.
5 Ways to Make Your Direct Mail Campaigns More Sustainable
May 24, 2023 9:00:00 AM / by Quantum Marketing Team posted in direct mail, sustainability
We know that direct mail campaigns can be an extremely effective way of connecting with customers. However, the need to meet specific sustainability benchmarks across nearly every industry can muddy the waters in terms of incorporating direct mail campaigns into a larger print marketing strategy.
4 Ways to Increase the Sustainability of Your Print Marketing
Feb 24, 2023 11:45:00 AM / by Paul Fillmore posted in sustainability, marketing strategy, nanographic printing
Sustainability in print means something drastically different today than it did just a few years ago. What this difference looks like is exactly what Quantum Group’s Supply Chain Manager Paul Fillmore found himself wrestling with in the latest issue of LeadingPRINT.
Good News: Now You Can Print On Any Substrate
Jan 23, 2023 11:00:00 AM / by Quantum Marketing Team posted in sustainability, nanographic printing
Almost every digital print platform has some limitations with media compatibility and whether some level of pretreatment is required before the substrate goes to print. This can create significant challenges during the print process, because it means that unexpected paper issues can easily extend production time or increase costs.
Paul’s Perspective Paper & Trend Analysis
Jan 27, 2021 2:42:23 PM / by Paul Fillmore posted in paper, sustainability
Pop the cork, it is finally 2021! It is time for our Q1 Paper and Trend Analysis. This month we will be looking at forecast revisions in the wake of the vaccine rollout and what that may mean for buyers and their supply chains. The increases we discussed in Q4 will materialize as the mills start to make pricing moves. We will look at what some intelligent folks are saying about B2B and the new role of digital. Finally, as always, I will bring you up to date on sustainability.