Do you have what it takes to propel your organization to the top? Take a look at these tips from the “2022 Digital Trends” report from Adobe and Econsultancy:
Tips on how to stay ahead of your competition
1. Research how top competitors position themselves in front of their target market, and how (note: this is not marketing)
See what the experts are saying
From postcards to signage to web design, change is here. See what trends Venngage Inc. says will be the latest and greatest this year:
Top Challenges Facing Creative Teams
Creative teams can take a bow. In the “2021 Creative Management Report,” 93% of respondents said that creative content is important to the success of their organization’s key objectives. The report, published by inMotionNow and InSource for the fourth year, combines survey results from over 400 marketing and creative professionals with insights and best practices from industry leaders. Businesses are increasingly recognizing that creative content sets them apart, yet fewer resources and higher demands have put creatives through a tailspin. See what challenges creatives are facing:
The Struggle B2B Marketers Are Facing With Their Content Marketing
What content will resonate with the customer? How long will it take to create? And how does the pandemic play into all of it? Marketers everywhere are mulling over their content strategies. However, only one in four marketers cite pandemic-related issues as their biggest challenge, according to the “11th Annual B2B Content Marketing Benchmarks, Budgets, and Trends” report by the Content Marketing Institute and MarketingProfs.
